(photo: Leandro Couri / EM / D.A)
Nearly 48 percent of traders in Belo Horizon intend to hold promotional campaigns called Black Friday. Today, more than half of consumers' products offer premium benefits. According to a study conducted by Federao do Comrcio de Minas Gerais (Fecomrcio MG), 13.6% dropped from 45% to 50%. According to the companies, according to the companies, the sales strategy was not found at the time of the survey, ie the share of participating stores should be higher than last year.
A quarter of the consumers in Belo Horizonte (23.8%) expect the Brazilian megapro to go shopping. In the 90s, the festival was organized in the United States and inspired by the 23rd day of the 23rd Black Friday. "The successes of recent years have allowed people to predict daily Christmas shopping, and brands will increase sales and strengthen their presence in the market," says Elisa Castro.
The Fecomrcio MG poll shows that 60% of customers want to use discounts to guarantee gifts during the holiday season. Many people (62.2%) plan higher values than R $ 500. Another 24% said they still decided not to take advantage of promotions and that they were trading at this stage.
The most searched articles are electronics (34.8%); household appliances (24.6%) and clothes, designs and accessories (21.7%). In addition to falling prices, people can find many brands and products (17.2%) and discounts (17.2%). Fecomrcio MG has been preparing for 35% of the mega-sponsored event among entrepreneurs.
Insurance and consumer debt – factors that can complicate the sale of up to 81% of business-related issues. The sample of the study was 256 companies that were listened between October 11 and October 18.
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